Gucci Vault Introduces High Summer Collection
The spirit of the season is captured by eight global brands for Gucci Vault
Three Gucci models by the lake so serene,
On a hot summer day, so it seems,
In Vault attire, they stand so tall,
Fashion’s finest, one and all.
Vault, Gucci’s experimental concept store, announces the arrival of its high summer collection. For the latest seasonal chapter in Vault’s tale, the warm sun, clear blue skies, and tranquil waters are subverted to become the canvas to picture eclectic summer stories through the depths of imagination.
Eight brands from around the globe have contributed to the selection that encompasses ready-to-wear, jewelry, shoes, and accessories for women and men curated for everything from carefree seaside getaways and outdoor adventures to the season’s most anticipated formal celebrations and rituals.
Vault Summer presents an array of styles and aesthetics by young brands as well as by fabled houses possessing decades of history. A collection of minaudière clutch bags by Judith Leiber Couture includes playful renditions of rare revival vintage silhouettes.
Judith Leiber Couture minaudières are featured in the hands of celebrities and on red carpets around the world. The brand’s historical archives are highly collectible and showcased in permanent collections of esteemed museums around the globe, such as London’s Victoria & Albert Museum and The Metropolitan Museum of Art in New York.
Transposing the hazy spirit of the collection, a campaign by Max Siedentopf blends references and clichés in a playful twist where Hollywood Glamour, slackers and tongue-in-cheek humor find common ground. With an emblematic blend of elegant formality and chic insouciance, an exuberant cast of characters embraces the laidback grandeur of a lakeside getaway in scenarios that ultimately showcase the dreamy reality of Summer.
Created exclusively for Vault, the limited-edition Vault Summer capsule collections will be available only online on gucci.com from May 22, 2023.
About Vault
An experimental online store, Vault was created in 2021. Free-dimensional and forever in flux, it is a place where past, present, and future coexist through the power of imagination. Its name evokes an air of magic, denoting a pursuit of precious wonders that go beyond the confines of time, and its virtual shelves host a careful curation of rare vintage Gucci pieces alongside capsule collections, limited-edition styles, and other items from a selection of noteworthy brands. Vault also acts as an emissary of Gucci’s presence within the metaverse, evolving by creating with the web3-based community. NFT collectibles and virtual experiences join the platform’s offering, as Vault expands in all directions to push beyond the traditional and the purely transactional.
For further information about Vault visit vault.gucci.com
About Judith Leiber Couture
Judith Leiber Couture is a name synonymous with elegance, style and sophistication. For more than sixty years, Judith Leiber Couture's incomparable evening bags and crystal minaudières have been recognized worldwide for their meticulous attention to detail, flawless hand-craftsmanship and whimsical designs. Under the creative direction of Dee Ocleppo Hilfiger, the brand’s co-owner, collaborator and global brand ambassador, Judith Leiber Couture, has expanded its global footprint and re-launched Judith Leiber jewelry. The brand is available in luxury department stores and better specialty retailers across North America, Europe, the Middle East and Southeast Asia. For more information, visit https://judithleiber.com/.
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