Brooks Brothers is ‘Celebrating Dads Since 1818’ With Father’s Day Campaign
The campaign features a cast of celebrity tastemakers including Nicholas Braun, Marcus Samuelsson, Michael Chow, Claybourne Elder, Eduardo Ramos and Maxine The Corgi
Brooks Brothers, America’s longest-established apparel brand, today debuted its new Father’s Day campaign. “Celebrating Dads Since 1818,” pays homage to the heritage of Brooks Brothers, which has dressed dads across generations for over 200 years. Noteworthy actors, creators and chefs appear in the campaign with their fathers and children, including Succession star Nicholas Braun, iconic restaurateur and artist Michael Chow, chef and cookbook author Marcus Samuelsson, actors Claybourne Elder and Eduardo Ramos and influencer pup Maxine the Corgi. The cast shares intimate memories about fatherhood, their favorite dad jokes, impactful advice and stories about their own Brooks Brothers experiences.
Brooks Brothers is a brand that celebrates special moments and milestones,” said Ken Ohashi, CEO of Brooks Brothers. “This year, we are celebrating by inviting influential personalities to share their most memorable Father’s Day stories and to create new memories with the people they love most in the world.”
The campaign showcases Brooks Brothers’ signature offerings, including Oxford Cloth Button Downs, Supima Cotton Sweaters and formalwear, featuring Madras Tuxedos and White Dinner Jackets. Each member of the cast is styled in the brand's iconic pieces from a curated capsule. The campaign content showcases Brooks Brothers playful and whimsical side.
The Brooks Brothers Father’s Day campaign debuts on May 17th, 2023.
About Brooks Brothers
Brooks Brothers is a legendary global lifestyle brand that has shaped American style through fashion innovation, fine quality, exceptional service and value. Since its founding in 1818, the brand’s offerings have grown to more than 30 categories, including tailored clothing, sportswear, outerwear, shoes, accessories, fragrance and a home collection. Brooks Brothers also continues to introduce modern interpretations of iconic product staples including seersucker, madras, argyle, the non-iron shirt and the original polo button-down collar. The brand is available in 500 freestanding stores, shop-in-shops and outlets in 45 countries worldwide.
For more information, visit https://www.brooksbrothers.com/.
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Arthur Wayne
Brooks Brothers
VP Global PR & Creative Brand Marketing
Michell Costa
Brooks Brothers
Public Relations Manager
Emma Hoover
Brooks Brothers
Public Relations Coordinator
